Avalon
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Remembering Amelia Stanley
Hi everyone, It is with a heavy heart that I share with you the news that former Avalonian Amelia Stanley passed away from breast cancer on April 2nd. In 2012, our client at the Kennedy Center reached…
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“Avalon is prepared” — A Time Capsule
Below is the text of the email I sent to clients on March 10, 2020. Subject: Avalon is prepared Date: Tuesday, March 10, 2020 at 9:08:23 AM EDT From: Allison Porter Greetings! As we continue to…
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Google and Yahoo Security Updates: Are You Compliant?
In October 2023, Google and Yahoo announced a new set of email security requirements for any group sending emails to more than 5,000 names at once. Combined, Google and Yahoo (and Yahoo-owned AOL) acc…
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Avalon’s Dark Mode Guide
Executive Summary While most emails are still opened in standard “Light Mode,” it’s important to start optimizing for Dark Mode because more and more users are adopting it, and it’s not going…
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Will You Still Love Me Tomorrow?
Four Signs a Donor Relationship Wasn’t Made to Last (And What You Can Do About It) For all the talk in our industry about donor retention, donor desirability is a rarely discussed topic. But the fac…
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Apple Privacy Update and Your Email Tracking
New iOS update and its impact on email tracking There are some upcoming changes to email tracking with Apple devices and Avalon is on it. Apple’s upcoming release of iOS 15 on Monday, September 20…
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You Are Not Average
As a consultant, I love a good benchmark. Give me a hot-off-the presses report and I devour it immediately. But as a savvy fundraiser, I must share this PSA with the nonprofit world: You are NOT avera…
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Avalon Analytics Announces Enhanced VitalStats™ Dashboard
I’m thrilled to announce Avalon’s new VitalStats™ Dashboard. This tool highlights the most important fundraising metrics for your program in a digestible, actionable and easy-to-share format. Fu…
