FYI Blog

Growing the Political Donor Base

markg-new-copyCongratulations to Senator Mark Warner (D-VA) for winning re-election in November!  Avalon was thrilled to manage the campaign’s direct marketing fundraising program.  This case study outlines our strategic fundraising approach, combining targeting, analytics, and messaging to help the Warner campaign to re-engage past donors and attract new donors.  We are very excited to see the Senator return to Washington to continue his groundbreaking, bipartisan work.