Good news for the economy equals good news for nonprofits. This update from the Chronicle of Philanthropy backs up what Avalon is seeing with our clients in Q1 of 2021. Our nonprofit clients’ fundraising programs are 36% ahead of last March and 13% ahead cumulatively for the calendar year so far. Digging deeper, acquisition is up more than 40% and renewals are up 25%. Finally, digital revenue is up 37% and direct mail is ahead by 9%. These numbers make us cautiously optimistic for the rest of the year ahead!
First Quarter of 2021 Offers Good News for Nonprofits by The Chronicle of Philanthropy