FYI Blog

Don’t-Miss Avalon Bridge Conference Events

2014 logo bridge-confI am privileged to co-chair the 2014 Bridge to Integrated Marketing & Fundraising Conference, which will take place July 9-11 in National Harbor, MD. The conference is packed with important presentations that are sure to inspire and enhance your work.


Along with Avalon’s Jackie Biancolli and PMG’s Danielle Hart, I recently had the great pleasure of interviewing Bridge keynote speaker Steve Nardizzi, Executive Director at Wounded Warrior Project. I respect Steve’s insistence that we face debates over fundraising ratios head-on—and his willingness to have those tough conversations when needed. We can’t wait to learn more from him at his Bridge keynote. (Click here for the full interview.)


And, of course, we hope to see you at these events featuring Avalon staff and clients!


DMAW 35th Anniversary MAXI Awards
Wednesday, July 9, 2014 – 4:30pm-6:30pm
Avalon is thrilled to accept awards honoring our work with the National Museum of the American Indian and the National Trust for Historic Preservation.


Direct Marketing 101 (pre-conference session)
Wednesday, July 9, 2014 – 9:30am-4:00pm
– John Bell, MMI Direct
– Colin Bickley, Donor Services Group
– Jeanette Cassano, Belardi/Ostroy
– Marvin Dawson, MMI Direct
– Meg Ferguson, PMG
Kerri Kerr, Avalon Consulting Group
– Kevin Moran, Integral LLC
Barb Perell, Avalon Consulting Group
– Rob Wanner, Direct Mail Processors


Oh %@*#***! The When, the If and the How to Deal with Direct Marketing Mishaps
Thursday, July 10, 2014 – 11:15am-12:30pm
– Meg Ferguson, PMG
– Danielle Green, Chesapeake Bay Foundation
– Erin Monfort, Catholic Relief Services
– Debbie Young, The Engage Group

How to Empower Staff to be the Voice for the Organization through Social Media
Thursday, July 10, 2014 – 11:15am-12:30pm
– Danielle Brigida, National Wildlife Federation
– Farra Trompeter, Big Duck


Key Performance Trends Found Only in Donor File Analysis Data
Friday, July 11, 2014 – 11:15am-12:30pm
– Laura Connors, National Parks Conservation Association
– T.J. Hillinger, Avalon Consulting Group
– Amelia Koch, Chesapeake Bay Foundation