On March 14 at NTEN’s 2014 Nonprofit Technology Conference, the Integrated Marketing Advisory Board (IMAB) named the League of Women Voters of the United States a winner in its third annual Integrated Marketing Awards. The Integrated Marketing Awards recognized three nonprofit organizations that show exemplary leadership in the area of integrated marketing, and exemplify the sector’s successful use of integrated, multi-channel marketing campaigns or programs.
A nonpartisan political organization that encourages informed and active participation in government, The League won in the category called The Organization, demonstrating how an effort across the nonprofit aligned strategy, structure, culture, and skills to impact the organization’s ability to integrate its marketing efforts. The League was awarded this prestigious prize for creating a successful, broad-based marketing campaign involving all departments within the organization. To learn more about the League and the other winners, visit IMAB’s website.
Avalon congratulates all of our colleagues at the League for this well-deserved honor!