Last year, we saw the Trump Bump of 2017 morph into a bit of a Trump Slump of 2019 for marketers and nonprofits. So we were thrilled to see our clients’ supporters wholeheartedly respond to our year-end campaigns to end 2019 on an encouraging note. All but one of Avalon’s clients saw an increase in […]
Read MoreAs we begin the new year, processing the year end results (AWESOME) and working on plans for 2020, I’m reflecting on how Avalon has grown and evolved since its founding in 1997. We’ve moved forward and evolved as a firm in ways I couldn’t imagine 23 years ago—including our collaborative work spaces and work-from-home options […]
Read MoreLike so many people in Washington, DC, we’ve been waiting impatiently for the opening of The Kennedy Center’s expansion: The REACH. We’ve made donations to the building fund, and watched the progress as this huge undertaking came to completion, moving the boundaries of the Kennedy Center beyond the stages of its iconic building. Much […]
Read MoreNow more then ever, fundraisers are focusing on how data must guide their fundraising decision-making. Check out “Data Literacy is Key” by Avalon CEO, Allison Porter on how can strengthen your organization’s data literacy.
Read MoreLonnie Bunch to Lead the Smithsonian We are thrilled that Lonnie Bunch, the founding director of the National Museum of African American History and Culture, has been named the 14th secretary of the Smithsonian. He goes from overseeing one museum, to 19 museums, 21 libraries, the National Zoo, nine research centers, and several education units and […]
Read MoreFood for thought Farm Sanctuary’s President Gene Baur wrote a compelling letter to the editor of the New York Times recently, on this main point: Instead of prolonging the inevitable failure of dairy farms and subsidizing the overproduction of commodities that consumers aren’t buying, our government should actively invest in transitioning these struggling dairies into producing more of the foods […]
Read MoreHappiness is equilibrium. Shift your weight…You compensate, rebalance yourself so that you maintain your angle to the world. When the world shifts, you shift. I like this quote by playwright Tom Stoppard—reminding us that we are all in a constant state of finding our balance in all facets of our lives. We’re always making […]
Read MoreAvalon is thrilled to announce that our president, Allison Porter, was recently named to the Direct Marketing Association of Washington (DMAW) Hall of Leaders. This award is one of our industry’s highest tributes, and Allison is honored to be listed among industry greats and groundbreaking pioneers, many of whom have been mentors to Allison over […]
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