Key performance indicators, or KPIs, aren’t one-size-fits-all. These data nuggets are a valuable way to see if your nonprofit is striking the right balance between thinking big and driving impact. KPIs are designed to tell the story of your work—and the data you uncover should inspire further digging. Why is that particular number down this […]

As a consultant, I love a good benchmark. Give me a hot-off-the presses report and I devour it immediately. But as a savvy fundraiser, I must share this PSA with the nonprofit world: You are NOT average. You MUST dig into the data behind industry benchmarks. The problem with averages is that they aggregate performance […]