Social Media
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Year-End Fundraising: What 2025 Digital Performance Reveals About What’s Next
Year-end fundraising remains the most consequential moment in the digital calendar, not only because of its revenue impact, but because it offers a clear lens into how donor behavior, channel dynamics…
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Future-Proofing Advertising
As the digital landscape evolves, driven by privacy shifts, AI-powered search, and changing donor behaviors, questions naturally arise about the future effectiveness of advertising. While evolutions t…
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Avalon’s 2026 Digital Outlook
In a rapidly evolving digital landscape defined by fierce attention competition, nonprofits will need integrated, adaptive, data-driven strategies to stay ahead. Paid media remains a powerful growth e…
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Avalon’s POV on Meta’s decision to discontinue fact-checking
In early January 2025 Meta announced that it will be discontinuing its fact-checking efforts and will instead move towards a Community Notes process, allowing users to moderate posts directly rather t…
