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  • What We Do
    • Digital
    • Creative
    • Analytics
    • Multichannel
    • Direct Mail
  • Who We Are
    • About Avalon Consulting
    • Our Clients
    • Our Team
    • Our DEI Commitment
    • Careers
    • Merlin by Avalon®
  • Resources
    • Avalon Resources
    • FYI Blog
    • The Download by Avalon
    • Case Studies
    • Industry Benchmarks
  • Contact Us

Client Success

Emergency Response to COVID-19

Feeding Neighbors at a Critical Time

This integrated emergency response campaign was produced very quickly: within a week for the email (amid closures and frequently changing information) and within two weeks for the mail, and was sent with first-class postage to arrive in homes sooner than with third-class postage. The direct mail yielded a nearly 12% response, the highest appeal response ever, and raised additional funds at a critical time, with a $93 net/donor.

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