Our People

Barb Perell

Vice President of Marketing

Barb leads Avalon’s business development initiatives, brokering strategic partnerships for our clients and promoting Avalon’s best-in-class analytics, stunning creative, and truly integrated program strategies throughout the industry.

Prior to leading Avalon’s marketing efforts, starting in 2006 Barb built and managed Avalon’s digital services division to bring a multi-channel approach to client fundraising programs.

Before joining Avalon, Barb developed her passion for digital fundraising through a number of management roles at EMILY’s List, where she oversaw all online communication, outreach, and fundraising efforts.

Barb’s firsthand understanding of the client and consultant perspectives helps her match up client needs to Avalon services to help grow nonprofit programs.

In her spare time, Barb enjoys painting, hiking, and spending time with her family.

Barb Perell