Dear friends, I am thrilled to kick off this letter by sharing that Avalon is celebrating five MAXI Award wins! Kudos to these Avalon teams and clients: Farm Sanctuary, Friends of Smithsonian, Galapagos Conservancy, National Air and Space Museum, and The Trustees. The awards will take place in a virtual ceremony on November 5, […]

We’ve all heard of a merge/purge and in general, know what this particular chunk of direct mail jargon means. But do you know how sophisticated the merge/purge process has become?